2 D&AD black pencils , 3 Cannes lions grands prix , Ranked No. 1 copywriter No. 2 CD in world (Cannes)

News - Campaign of the Year


Palau Pledge is the world's most celebrated creative campaign of 2018 by a significant margin, according to the just-released Warc Creative Rankings.

The campaign won a host of global honours, including two prestigious D&AD black pencils and 3 Cannes lions grands prix. It was a standout at the Cannes International Festival of Creativity, the only campaign to scoop three grands prix, among them the inaugural Sustainable Development Goals (SDG) major prize supported by the UN.

The Cannes SDG lions donated $518,000 to the Palau Pledge to scale the project and make real change in Palau and further afield.